Summary
Brief:
The goal of the project was to develop a new effective marketing and communication strategy for MCB Georgia that is supplier of different bakery products for McDonald’s restaurants chain, various retail chains, restaurants, cafes, hotels and etc. Within the scope of this project, we had to create name and the logo for the brand.
Solution:
The name of the brand, Bakehouse expresses main idea of the business. As for the logo, it`s a unique combination of House and wheat ear.